i heart aquaphor, phorever

I’ve blogged recently about my love for the heaven-sent healing ointment called Aquaphor. Honestly, I love the stuff. I have multiple tubes of this magical, medicinal lube placed strategically around my house in the event of any cut, scrape, bruise, or bump that might occur with one of my kids, or even myself. It is a staple in my life, like flavored creamer or ketchup. So, you can imagine my elation when I saw the Aquaphor booth at the BlogHer ’10 Expo in New York a few weeks ago. I practically attacked the young gal working the booth. I tried to tell her about my “I am to Aqauphor what Chris Rock is to Tussin” tweet but she was WAY too young to catch my metaphor and WAY too into herself to hear the words comin’ out of my mouth (oh wait, that’s Chris Tucker. There I go getting my Chris comedians mixed up).

The schtick for the Aquaphor booth, besides handing out samples of their latest product, Aquaphor Lip Repair, was to tell us bloggy gals what “super heroes” we are. So before we could snag a sample tube o’ lip lube, we had to pose in Wonder Woman gear and take a pic in front of a green screen, flexing our muscles and donning the hardest “dont’ make me whip you with my Golden Lasso” faces we could muster under the duress of a hangover. Theresa, Monica and I channeled the hawt super heroine and hammed it up big time for the camera.

After returning the capes, bedazzled head pieces and gold lamé belts, we snatched up our Lip Repair samples and headed on our way. Aside from the Assets, that mini-tube of buttah is probably my most prized piece of swag from the entire weekend. I use it everyday.

But even better than the free sample of lip balm is the memory of what happened after we left the Aquaphor booth. About a half hour later, after visiting at least 30 different booths, and being sized up by 300 other bloggers (you know how we women size-up; it’s as common as a guy ogling a pair of DDs, it’s human nature), we ended up at the White House Black Market booth, and began chatting with some of their snazzy PR gals about fashion and new trends.

Five minutes or so into a conversation with them, Theresa looked at me and said, “Oh My God!”

“What?” I said with a bit of worry. Is my fly open? Do I have a spider on my head?

“Look at me!” she exclaimed.

She stretched out her arms and looked down at her own mid-section. And there, in bright shiny gold lamé, was the Wonder Woman belt from the Aquaphor booth still snuggled ever so tightly around her tiny little waist.

I died. We all died. Laughing so hard that even David Letterman could hear us from his nearby sound stage.

Theresa had forgotten to remove the Wonder Woman belt from the Aquaphor booth photo shoot and had been strutting around the entire Expo looking like the 6th Spice Girl. She even admitted to seeing inquisitive eyes give her the once over; she just thought she was looking hot.

Unfortunately, under the circumstances, we were not savvy enough to snap a photo of the fashion faux pas so as to properly depict the hilarity of the situation, but please believe me when I say, it was effing hilarious, and just as bad as the hole in my ass.

Have you ever been walking around a public venue and later realized later that you had something amiss with your ensemble?


P.S. I did not receive anything in exchange for this post aside from the mini tube o’ lip lube. I did however get an email from their PR person asking for a blog post, but then in return got NO responses back when I contacted them saying that I would be blogging about it and asking if they could send the Wonder Woman photo that they had promised to email me. I am disappointed with their PR reps from pmkbnc and if I didn’t love Aquaphor so much, I would have pulled this post. Tsk Tsk on them for being so unprofessional and not following up!



  1. 1
    Chelsea says:

    Ugh, bag PR people do such a disservice to their clients. Totally missing the actual connection it takes and the true brand loyalty you can gain from a personal interaction.

    Nevertheless…go Aquaphor!!

  2. 2
    Theresa says:

    Maybe my husband’s right. Maybe I do need medication!

  3. 3
    Ginger says:

    Um, yeah. I walked around a mall for 30 minutes before some kind lady stopped to inform me I had a pair of lacy panties hanging off my shopping bag. Apparently I had set my bag on a certain table, and picked up a little something extra by accident when I left.

    I opted NOT to go back to the store and explain how I accidentally stole panties.

  4. 4
    StacyQ says:

    I SO want to see you decked out as Wonder Woman! Not in a kinky way…

  5. 5
    Ooph says:

    Why am I not surprised? Also? I am not convinced it wasn’t intentional.

    I have a blue and a black pair of the exact same shoes. One night, I slipped on the blue pair and headed out the door. At dinner, I looked down and realized I had one of each shoe on. I had to wear them ALL night. One black. One blue. (Like my ego)

  6. 6
    melissa says:

    aquaphor is to my house what astroglide is to an old folks home.
    oh wait.
    i mean in amounts, not in usage.
    because that would be gross.

  7. 7
    vickie says:

    Funny post! Now I have to go out and find out what
    Auqaphore is! LOL

  8. 8
    Leslie says:

    Love it! And here I thought Aquaphor was just for babies bums ;) I have been missing out!

  9. 9
    Amy says:

    I would have loved to get a wonder women photo taken but they were on break when i went by their booth. And it was just tooo crazy to make time to go back for a photo op. :) But I do love the lip balm.

  10. 10
    J-RO says:

    I prefer Aveeno ltion and Neosporin–but thats me.

  11. 11
    Belinda Bull says:

    I’m from the UK and we on’t have Aquaphor over here (yet!), but it sounds great, even if it did lead to a sartorial nightmare. So, I’m going to have to come off this great blog now and check it out!

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